22 May 2018

China’s leading online travel players Ctrip has replaced its incubation program, previously noted for its Baby Tiger Program, with the Oasis Lab to provide incubation for online consumption sector, with the goal of identifying the rising stars of the industry. Targeting early-stage and angel-round investment projects, Oasis Lab assesses…

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21 May 2018

The direct booking conversation is often monopolised by hotels, but there is no reason why airline dotcoms can’t bring in passengers and avoid the third-party acquisition costs which prompted the “stop clicking around” campaigns from hotels. An immediate caveat at this point, lifted from those dissenting voices in the…

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21 May 2018

Consumers turn to multiple sources when researching and booking a trip or, the elements that make up a trip. Often a post on Facebook or an image on Instagram gets people dreaming of travel or wanting to make something they see part of an already planned trip. Enter Trill…

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18 May 2018

Expedia Media Solutions has released its latest research on business travellers taking time out for leisure. The Unpacking Bleisure Traveler Trends reveals insight such as that travellers adding leisure to their corporate travel trips take more than six business trips per year and almost two thirds of their trips, 60%,…

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17 May 2018

This is a viewpoint from Lukas Hempel, managing director at BookingKit. 2025 is only seven years from now – before looking into the future, you have to know the past, so let’s look back. In 2011, Phocuswright’s “What they do when they get there” report was one of the…

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17 May 2018

This is the latest in a series of articles spun out of tnoozLIVE@ITB, recorded live over three days at ITB Berlin this March. More clips and interviews to come here, as well as on our YouTube channel. HolidayPirates.com sees itself not as a classical OTA but as a social-media…

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17 May 2018

European tour operating veteran Thomas Cook Group has acknowledged that “customers continue to shift online” with online revenues for the business up by 18% across the group. However, specific references to its digital strategy appear haphazardly throughout today’s half-yearly earnings, perhaps doing a disservice to its improvements in this…

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17 May 2018

Routehappy signed a multi-year subscription deal to create, manage and distribute rich content for the Lufthansa Group (LHG) via the Routehappy Hub. Routehappy also will integrate with Lufthansa Group’s NDC API, matching targeted rich content to the carriers’ NDC offers, thereby making them more compelling to shoppers and flyers….

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16 May 2018

This is a viewpoint from Gitit Greenberg, director of digital insights at SimilarWeb. In an industry as large and significant as travel, even minor changes to the digital hierarchy can have major ramifications. Yet, far more exciting are the type of major changes that can shake the foundations of…

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16 May 2018

A recent Think with Google article suggests that “app versus mobile web” arguments should be consigned the recycle bin and that brands need to start thinking how these two “unique” formats can work together. The piece is not specific to travel, but the insights are relevant for brands whose…

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