This is a viewpoint from Peter Cassidy, Co-founder and CMO at Stackla. They say a picture is worth a thousand words, but some pictures tell a better, more authentic story than others. When you’re looking to plan your next vacation, what type of images do you trust more: the…
Hostmaker, a company which helps Airbnb hosts manage rentals, has announced a Series B raise of $15 million. The round is led by Thailand-based Sansiri and Gaw Capital alongside existing investors. Hostmaker says it plans to use the funds to expand with a particular emphasis on establishing a presence…
Skyscanner has acquired Twizoo with terms of the deal undisclosed. The Ctrip-owned metasearch player says it will use Twizoo’s user content from social media alongside existing hotel reviews to help consumers make a more informed decision. In a statement CTO Bryan Dove says: “Skyscanner aims to serve all traveller needs,…
Travelport has published research into digital traveler behaviour with spotlights on various regional differences and highlighting priorities and pain points for travelers. Global trends The distribution giant has put together a “digital traveler league” table, which ranks nineteen countries surveyed based on the main indicators of digital platform usage…
SITA has published research on blockchain technology, conducted with British Airways, Heathrow, Geneva Airport, and Miami International Airport. The white paper explores ‘smart contracts’ for shared control of data in a secure manner. Kevin O’Sullivan, SITA Lab, presented some of the learnings of the FlightChain trials during a tnooz…
This is a viewpoint from Jean-Louis Boss, CMO of Fastbooking. In August we published an extensive guide and infographic to help hotels selecting the right distribution solutions according to their specific needs. The guide was an unexpected success and it made us realize how difficult it must be for…
KLM Royal Dutch Airlines has launched trials of Facebook Messenger chat service on its website in select markets of Japan, South Korea and South Africa. The service aims to give website visitors the option to ask service agents questions around booking, changing bookings, or sorting out the baggage options…
The vacation rental market is again attracting attention with this week trivago announcing the integration of Expedia’s HomeAway vacation rental inventory into its hotel search platform. Johannes Thomas, managing director and chief revenue officer at trivago says of the decision to offer vacation rentals on the platform: “The proportion…
TripAdvisor’s shift of its marketing dollars to brand-building channels, such as its television advertising campaign, “has contributed to softer topline results,” chief executive officer Stephen Kaufer said, “but we believe this is the best path towards driving profitable revenue growth over the long-term.” That reallocation caused third-quarter click-based and…
Aer Lingus is partnering with customer intelligence specialist Boxever to improve the passenger experience. The Dublin-based company will provide its Intelligence Cloud to the airline enabling it to gather data on passengers including historical, behavioral and purchasing. The partnership should enable the IAG-owned carrier to get a much rounder…