This is an article from China Travel Daily.It appears as part of the tnooz sponsored content initiative. Pepijn Rijvers, CMO of Booking.com talks localization, partnerships and alternative accommodation and how they apply to China. At the TravelDaily Conference held in September, Priceline CEO Glenn Fogel mentioned that “If you…
A hotel’s reputation is now built up or torn down online. In a world of review sites and rating scales, digital word of mouth reigns. People trust people and reviews influence bookings. But hotel reviews — the good, the bad, and the brutal — are just a small part…
Investing in Google AdWords may be the route to rapid early growth for many travel start-ups, but this was not the case for Holiday Pirates. In fact, today the company, which launched in 2012 as a travel blog publishing value for money deals, only pays for 7% of its…
When airports invest in technology the passenger experience is often improved but the bit that’s sometimes overlooked is that airlines benefit too. Therein lies a bit of a problem. Airports, it seems, have not been good at articulating the value that lies in their technology and when sitting round…
Africa’s online travel market has a different look today, with flights-focussed Travelstart taking a majority stake in South Africa’s biggest accommodation site, SafariNow. Terms of the deal have not been disclosed. SafariNow lists 23,000 properties, mainly in South Africa but with some inventory elsewhere on the continent, covering self-catering,…
Expedia Inc. is expanding its agreement with Routehappy, which operates a rich content platform for airline shopping, to include integration of Universal Product Attributes (UPAs) and Universal Ticket Attributes (UTAs) – via the Routehappy Hub API. Currently, Expedia’s brands – Expedia.com, Travelocity, Orbitz and Egencia—use Routehappy Scores & Amenities,…
Anyone in the travel tech sector tasked with organizing the office Christmas quiz should take a look at CB Insights’ freely available Mapping the State of Travel Tech report. You could ask colleagues: How many $100-million-plus travel tech deals have taken place since 2013? Which is the most active…
We already know second-screening is a thing – you’re watching something on Netflix and reach for the nearest mobile device to find out more about a location or a restaurant. A few years ago, Nielsen put some figures on it, revealing that 84% of tablet and smartphone users say…
Limited service hotels are often challenged to deliver a superior guest experience amidst a revenue-constrained environment. The brand promise is that of affordable rates and straightforward service. Yet traveler expectations are higher than ever, meaning that even limited service hotels must compete on guest experience. Thankfully, the promise of…
Travel tech entrepreneur Jay Walker expects to expand his new venture Upside outside the US after signing a deal to provide a travel platform for the readers of The Wall Street Journal (WSJ) in the US. Upside, which launched earlier this year, is targeted at business travellers from small…