Priceline Group makes move into ground transportation with Rideways launch
By cameron in Uncategorized
Ground transportation is in the cross hairs of the Priceline Group as it starts rolling out a new brand known as Rideways. The service has been developed quietly within the RentalCars division of the portfolio during 2016 and is now available in 120 countries. Rideways will initially be a consumer-facing brand but…