Momondo Group is committed to “making travel search inspirational by combining the human touch and data to create a personalised and relevant experience for users”.

NB This article is a promotion for “The Role of Personalisation in Travel Search – Inspiring Loyalty with the Human Touch” – a free Tnooz Report sponsored by Momondo Group.

Hugo Burge, CEO of Momondo Group, says:

“We’ve moved beyond just being the place to come for the cheapest flight from A to B, and we are now at a place where smart search is simple and where worlds can be opened.

“Personalisation, inspiration and loyalty are complex areas that combine cold hard data, emotion and brand promise.

“Momondo Group believes the key to loyalty and differentiation is using the human touch to help get that balance right in our products and how they serve our users.”

“The Role of Personalisation in Travel Search – Inspiring Loyalty with the Human Touch” delves deep into the theory and practice of how Momondo Group is able to focus on the key pillars of personalisation, inspiration and loyalty.

Executives interviewed for the report include:

• Pia Vemmelund, managing director of momondo
• Robert Kemp, chief technology officer for Momondo Group
• Yogesh Sharma, global director of newsletters, Cheapflights.

The report can be downloaded free of charge by clicking here.