Don’t expect hotel guests to hang on for long [INFOGRAPHIC]
By cameron in Uncategorized
Alice, the hotel services app, has done a little research into how long consumers should have to wait for a response from hotel staff to guest communications via various channels.
The company, (startup pitch here), surveyed US frequent travellers to find what’s a reasonable length of time for a hotel guest to wait for a response with differences according to channel – text, email, via app or from within social media.
The results are handily compiled into the infographic below along with some insight into how other mobile on-demand services are likely to drive take-up of apps for services during hotel stays.
It’s also interesting to note that expectations for text and mobile app are much less than for email and social media.
Alice co-founder and president Alex Shashou says that as guests’ behaviour changes, hotels need to think about how they process and respond to requests via different channels.
Related:
In online reviews who responds and length of response are important
Chat apps taking off for large hotel chains
Alice thinks hotel operations could learn from innovation in other industries